by tomrichards » Mon Jun 02, 2014 3:16 am
Hi
SSL is about creating trust. Trust that your communications are not intercepted and, in the case of higher verification, assurance that you communicating with a trustworthy party.The Internet has successfully created many new global business opportunities for enterprises conducting online commerce. However, that growth has also attracted fraudsters and cyber criminals. Today's fastest growing threat is Phishing..
This is where a fraudulent web site impersonating a legitimate businesses attempts to woe unsuspecting visitors into divulging personal information. The increasing awareness to this problem has presented an opportunity to E-commerce providers to capitalise on consumer fears by displaying trust indicators. Just like the real world, people need to be confident before they proceed down an unknown path.