[Blog] Northern Voice: Various Blogging Perspectives

[Blog] Northern Voice: Various Blogging Perspectives

Postby felicelam » Tue Jul 03, 2012 10:45 am

We recently blogged about the first day of Northern Voice 2012 conference and this brief additional post briefly covers the second day on Saturday.

Morning Sessions: Blogger's Brain, Pinterest and Social Panels

One of the most active morning sessions was led by Doug Blackie talking about the blogger's brain. He started off by sharing a stat that 73% of bloggers were under 35 years old and that there were roughly 45,000 bloggers in the province of British Columbia. Bloggers are story tellers that show their own personalities through their own blogs. He reminded everyone to be mindful on how you blog. Some common pitfalls mentioned were: consistency, accuracy, brevity and authenticity - once again, this keyword popped up. In another room, Taylor Loren spoke on Pinterest and emphasized how as Pinterest users, "you are what you share." Moreover, retailers are now finding a great use of this new platform by pinning their own products visually, driving online traffic to their own sites. The overall usage statistics are skewed depending on the country that you're looking at. Pinterest is still a platform to watch especially in the online and traditional retail industry. Meanwhile, Mike Vardy shared his thought on better blogging productivity (we'll share some resources for you later in this post), the other sessions covered a panel on social media, social change and politics and finally, a panel on owning your beauty.

Afternoon Sessions: Evolution of Personal Voice, Blogging and even, Gaming

Shane Birley kicked off the afternoon with a very energetic and entertaining session sharing his earliest memories in his own personal blogging journey. He talked about his process and how his own voice had changed over the years. Soon after the keynote, Peter Armstrong talked about lean publishing and the similarities with creating a startup. He walked us through his software and how user friendly it was to use. In the cinema location, we overheard the recurring theme of authenticity come up again and how blogging had to remain authentic, or else, your own audience may start feeling disconnected with your published content. Finally, Mikhail Gershovich discussed the benefits of gaming and how it could be applied in education or even, in real life situations. Some of the benefits in high gaming usage included better communication, learning how to be more initiative if one is nominated as a group leader and so on, and so forth.

To find out about those resources, check out our blog: http://blog.canadianwebhosting.com/nort ... ay-2-of-2/
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